@SevenHorsesTattoo
I designed the Seven Horse Tattoo website for their Concord, NH studio, focusing on a clean, artist-first experience. The early-stage mockups present a clear hierarchy for artist portfolios, tattoo information, and appointment scheduling—making it simple for clients to browse work, read shop policies and aftercare, and book consultations. Visual emphasis is placed on high-quality imagery, artist bios, and an intuitive calendar-driven booking flow that reduces back-and-forth. The layout balances bold typography and negative space to showcase artwork while keeping navigation straightforward for both walk-in clients and repeat customers.